LEGO is going green
March 5, 2018
With the all new sugarcane-based plastic. The toy company plans to invest $150 million over the next 15 years as part of an effort to make its iconic plastic building blocks better for the environment.
The Danish toymaker says that starting this year, its botanical pieces such as trees and bushes will be made from plastic sourced from sugarcane.
The company made 60 billion Lego pieces last year. So a little bit of change could go a long way to “significantly reduce [Lego’s] impact on the planet,” Lego said in a statement.
The move is part of LEGO’s pledge to use sustainable materials in all of its products and packaging by 2030.
Lego has already done things to reduce its carbon footprint like cutting the size of packages and investing in wind power.
https://twitter.com/LEGO_Group/status/969158771057594368
courtesy:
- https://www.flickr.com/photos/eilonwy77/7229389076
- https://www.flickr.com/photos/nolnet/855007228/pasukaru76/5110013913
- https://www.flickr.com/photos/nolnet/8550072280
- https://www.flickr.com/photos/rob-young/2809158854
- http://money.cnn.com/2015/06/23/news/companies/lego-sustainable-material/index.html